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We are in love with the Allure Women collection. This plus-sized line lives up to the lofty design standard set by the Allure Bridal and Allure Couture collections.

Allure Women, style W314: Our featured dress (pictured above) is a romantic ball gown created from layers of soft organza. The ruched bodice features a sweetheart neckline with Swarovski crystal and pearl brooch accent. Available sizes: 14-32. Available colors: White/Silver, Ivory/Silver.

If you’re a full-figured beauty preparing for your wedding gown search, you may be looking for a few helpful hints to get you started. The folks over at have some good suggestions related to fabric that you might find interesting. Check it out:
Go with the flow

Plus-size women should consider choosing a wedding dress that’s made of fabrics that flow. Think: chiffon and certain types of silks. These types of fabrics allow your dress to move with you, but at the same time it also accentuates your curves.

Quality is key

One of the most important things to consider when looking for a plus-size wedding dress is the quality of the fabric. Though it may be more expensive, quality fabrics will give your wedding dress a better construction, which will then give you a flattering and stylish structured gown. Continue reading at

Allure Women, style W271: This A-line gown features beautiful cap sleeves, V-neckline, and a satin band at the empire waist with sparkling crystals. The entire dress is accented by delicate lace applique. Available sizes: 14-32. Available colors: White, Ivory.

Embrace Your Curves and Your Unique Self

We know that even at the best of times it can be tricky to tackle body image issues; however, we pride ourselves on making every bride’s dress shopping experience joyful and memorable. Trust us with your true feelings — we are here to support and encourage you every step of the way. Tell your bridal consultant what you like and what you aren’t so crazy about when it comes to your body. Look for assistants who are plus size wedding dress experts. They will help you find the dress that highlights your best assets and downplays the things you’re not keen on. has some dress and design do’s and don’ts for plus-sized brides that’s worth looking at. See what you think:
Do: Look for ruching

“Anything with ruching can be very forgiving, regardless of your shape or height,” advises Hall. “It also helps to add support and gives the dress more structure.” In particular, look for dresses that are ruched in an asymmetrical pattern — for instance gathered on one side of the dress. “That pattern brings the eyes up to the face and creates a vertical shape to the gown,” says Hall.

Don’t: Go for a piece-meal gown

“Avoid gowns that look pieced together. For example, the bodice is one style and then the hip or skirt is a completely different fabric or texture. Different shapes or fabrics that don’t transition smoothly can visually cut the body in unflattering ways,” explains Hall. “It doesn’t mean the whole gown has to be the same fabric, but make sure each section segues fluidly and flows together.”

Don’t: Go for flimsy fabrics

Avoid thin fabrics such as silk charmeuse or chiffon, which just skim the body and can magnify every little detail, says Hall. But other than that, feel free to go for anything: “Taffeta, organza, lace, and duchess satin are all very flattering for plus-size brides.”

Do: Choose something that reflects your personality

“If there’s ever a time that a bride has to wear something that she loves when it comes to fashion, it should be on her wedding day,” encourages Hall. “Every shape, embellishment, and detail comes in plus size, so if you want to have ruffles, bows, flowers, or beading — go for it!” The only rule to keep in mind? Look for something that’s asymmetrical, which is not only more flattering, but more artistic as well.

Allure Women, style W396: Sheer illusion netting over satin creates an ethereal silhouette at the neckline and back of this lace sheath. Available sizes: 14-32. Available colors: Gold/Ivory/Nude/Silver, Ivory/Nude/Silver, Gold/Ivory/Silver, Ivory/Silver, White/Silver.

Foundation Garments

The correct shapewear and foundation garments will dramatically influence your final look. Some fabrics will hide your undergarments better than others — we will remind you of this while shopping. Our sensational alterations department also has some nifty tricks to help everything stay nipped and tucked. Working in tandem, we will put you in the dress of your dreams.




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